Advise

You are an agency

  • Strengthen the ties with public figures
  • Fostering dialogue
  • Clearly outline governance and get stakeholders on board

“Limelight shines through the accuracy of its vision of the market and its human element of bringing out the best in us”
Limelight client 2012

Change management

ConBuilding the agency identity in line with its positioning and strengthening the internal culture

Why?

The increasing urgency and demands of the advertisers requires more flexibility and efficiency. The methods which both define the structure of the organization and the image of the agency, and that are realistic and useful, will render its collaborators indispensable to the advertisers and give the agencies strength as business partners.  

How?

Thematic workshops with 10 to 12 people at the most for at least half a day, run by experts on the respective subjects.

Agency Client Reliationship Optimizer (ACRO)

Familiarize your customers to the daily routine of your relationship, open a dialogue, avoid the unsaid and work together to be more proficient.

Why?

Assessment is the basis for maximum value creation especially when it opens up a dialogue which pinpoints factors that can help streamline the relationship and focus on performance and results.  

How?

A proprietary bi-party assessment tool with the objective of building a common approach to improving effective collaboration.

You are a business

  • Strengthen the ties with public figures
  • Fostering dialogue
  • Clearly outline governance and get stakeholders on board

 

 

Lead examplary pitch sessions

Be challenged by all the elements to be communicated to the agencies and the entire pitch processes so that it is of high quality and interest.

Why?

When an advertiser chooses its agency, it is a decision which places both parties in, what they all hope to be, a sustainable and fruitful relationship. It is a decision that is the culmination of a process which, to be successful, requires hard work from both sides.

 

How?

Accompany the advertiser and its teams (regardless of the agencies involved) through the various stages by implementing a framework and evaluation grids to help the company make an objective choice of future partners.

Build the interpersonal

Promote objective and constructive behavior amongst your employees, get them to put things into question by encouraging pragmatism and solidarity.

Why?

We've gone from a market economy to a network economy, collaboration has become fundamental both internally as well as with the customers and contractors.  

How?

Analyze, with respect to the objectives of the relationship, respective roles and steps to create more efficient mutually agreed upon systems and processes.

You are an institution

  • Strengthen the ties with public figures
  • Fostering dialogue
  • Clearly outline governance and get stakeholders on board

 


 

Change management

Building the agency identity in line with its positioning and strengthening the internal culture

Why? The increasing urgency and demands of the advertisers requires more flexibility and efficiency. The methods which both define the structure of the organization and the image of the agency, and that are realistic and useful, will render its collaborators indispensable to the advertisers and give the agencies strength as business partners.   How? Thematic workshops with 10 to 12 people at the most for at least half a day, run by experts on the respective subjects.